Pasco County markets its nude resorts to international tourists

international flagsMarketing, RNC paid off for Pasco County tourism

By LAURA KINSLER | The Tampa Tribune
Published: October 11, 2012

Pasco County’s plan to market the county as a sports destination is paying off this year — the county’s tourism figures rose 19 percent in 2012.

This also was the first year Pasco County began marketing the area’s many nude resorts to international tourists. County Tourism Director Eric Keaton said the county’s first “Eurobird” ads drew tourists from eight European and South American countries. The largest contingent traveled from Belgium.
“The one thing this organization did for the county was to help open our eyes to the international market as a whole,” Keaton said.
The campaign generated worldwide publicity. “Just talking about the naturist lifestyle had our office fielding interview requests from Australia and Germany,” Keaton said.

[Read more…]
“Marketing, RNC paid off for Pasco County tourism” article – PDF

Advertisements

Leave a comment

Filed under International Tourism

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s